AI Prompts for Business Writing: 30 Free Prompts for B2B and Tech Content

Last updated October 2026

These 30 prompts cover common B2B and tech content: product pages, case studies, documentation, release notes, sales emails, and more. Each one tells the AI to use only the facts you give it, because the biggest risk with an AI draft is invented detail.

How to use these prompts

Copy a prompt and fill in the [bracketed] details.
Paste your source material below it: product notes, approved facts, pricing, quotes, or existing content.
Review the draft before you use it. Treat it as a starting point, not a finished piece.

The reliability block

This short block is what keeps the AI to your facts. It is a simple form of what the AI glossary calls grounding. It reduces made-up facts, but it does not eliminate them, so you still need to check the draft.

Use only the facts in the SOURCE MATERIAL below. If you need a fact that is not there, write [NEEDS SOURCE] instead of guessing. Do not invent statistics, quotes, customer names, results, or features. Do not use superlatives or guarantees unless they appear in the source material. Begin with the specific point, with no introductory filler. SOURCE MATERIAL: [Paste approved facts here]

Add the reliability block automatically when I copy a prompt below

Brand and website

About Us Page

You are a B2B copywriter. Write an About Us page for [company] that builds trust with [target audience]. Cover the company's story, mission, values, and team, in that order, using only what appears in the source material. Tone: [describe brand voice]. Length: [600-800] words. Use short headings and end with a clear call to action to [desired action].

Brand Story Narrative

Write a brand story for [company] in [500-700] words for [target audience]. Open with the problem the company set out to solve, then explain what it does about it and why that matters to the customer. Tone: [describe brand voice]. Use real details from the source material only. If the founding story or milestones are not provided, mark them [NEEDS SOURCE].

Brand Voice Guide

You are a brand strategist. From the writing samples in the source material, create a one-page brand voice guide for [company]. Include 4-5 voice traits with a one-line explanation each, words and phrases we use, words and phrases we avoid, and 3 before-and-after examples. Base everything on the samples. Do not invent traits that the samples do not show.

Company Homepage Structure

You are a B2B web content strategist. Outline the homepage for [company] aimed at [target audience]. Include a headline and subhead, a short explanation of what we do, 3-4 benefit blocks, proof points, and a primary call to action. Give suggested copy for each section, [600-900] words in total. Use only claims and proof points from the source material.

Competitive Differentiation Messaging

Develop messaging that explains how [product] is different for [target audience]. Provide a one-sentence positioning statement, three differentiators, and a proof point for each. Base the differentiators and proof only on the source material. Do not name competitors or make comparative claims (such as "better than" or "the only") unless I provide them.

Long-Form Landing Page Structure

You are a B2B conversion copywriter. Write a long-form landing page for [offer] aimed at [target audience] with the goal of [desired action]. Include a headline and subhead, the problem, the solution, how it works in 3 steps, benefits, an FAQ that handles common objections, and a closing call to action. Length: [900-1,300] words. Use only features, prices, and proof from the source material.

Product Description Optimizer

Rewrite this product description for [product] to be clearer and more benefit-focused for [target audience]. Keep every fact accurate. Do not add features, specifications, or claims that are not in the original or the source material. Length: [100-150] words, plus a [10-15] word short version. Original description: [paste description].

Service Page Content Framework

Write a service page for [service] offered by [company] to [target audience]. Include a headline, who it is for, what is included, the process in 3-5 steps, what the client gets, an FAQ with 4 questions, and a call to action. Length: [600-900] words. Use only service details, process, and proof from the source material.

Software Product Webpage

You are a B2B product marketer. Write the main page for [software product] aimed at [target audience]. Include hero messaging, the problem and solution, 3-5 feature blocks, integrations, a pricing overview, and calls to action. Length: [800-1,200] words. Use only features, integrations, and pricing from the source material. Use no superlatives.

Case studies and thought leadership

Executive Thought Leadership Series

Plan a series of [5] thought leadership articles for [executive name and title] at [company] on [topic], for [target audience]. For each article give a title, a one-sentence argument, the key points, and the real examples or data from the source material that would support it. Where support is not provided, mark it [NEEDS SOURCE]. Voice: [describe].

LinkedIn Thought Leadership Post

Write a LinkedIn post for [name and role] on [topic] for [audience]. Start with a specific, concrete hook, not a generic opener. Make one clear point, support it with an example or detail from the source material, and end with a question or takeaway. Length: [150-250] words. Voice: [describe]. Do not add statistics or anecdotes that are not in the source material.

Marketing Case Study

Write a customer case study about [customer] using [product]. Structure: challenge, solution, results, and what comes next. Length: [500-700] words. Use only the interview notes, quotes, and results in the source material. Keep every quote and number exactly as provided. If something is missing, write [NEEDS SOURCE].

Technical Case Study Template

Write a technical case study on how [customer] implemented [product or solution] to address [technical challenge]. Include background, requirements, solution architecture, implementation steps, and outcomes. Length: [800-1,200] words for a [technical audience]. Use only the technical details, quotes, and measured results in the source material, exactly as provided.

Technical White Paper

You are a technical writer and an expert in [industry]. Outline a white paper on [topic] for a [technical audience] that positions [company] as a credible voice. Include an executive summary, the industry challenge, limitations of current approaches, our approach, implementation examples, and future implications. Length: [2,500-3,500] words, authoritative tone. Use only the data, examples, and claims in the source material. Cite sources where provided and mark gaps [NEEDS SOURCE].

Technical and product content

1-Minute Product Video Script

Write a 60-second explainer video script for [product] aimed at [audience]. Include a hook (about 7 seconds), the problem (10), the solution and key difference (15), the main benefit (15), a proof point (5), and a call to action (8). Add visual direction notes. Tone: [describe brand voice]. Use only features and proof from the source material.

Developer Tutorial Template

You are a technical writer. Write a step-by-step tutorial that shows [developer audience] how to [task] using [product or API]. Include prerequisites, numbered steps with the exact commands, code, or settings from the source material, the expected result after each key step, and a short troubleshooting section. Do not invent function names, parameters, settings, or commands. Write [NEEDS SOURCE] when unsure.

Help Center Article

You are a technical writer for [product]. Write a help center article titled "[task or question]". Include a "Before you begin" section (permissions, plan requirements, prerequisites), numbered steps that use the exact button and menu names from the source material, the expected result, and what to do if something goes wrong. Do not add steps, settings, or screens that are not in the source material.

Product Demo Script Template

Write a [10]-minute product demo script for [product] for [audience, such as technical evaluators]. Include an opening that frames the problem, 3-4 demo segments (what to show, what to say, and the point to land), transitions, and a closing with next steps. Show only features that appear in the source material, and note any that need a live check.

Product Training Presentation

Outline a training presentation on [product or feature] for [audience, such as new support staff]. Include learning objectives, 8-12 slides with a title and key points each, a hands-on exercise, and 5 knowledge-check questions. Base all product details on the source material and flag anything that needs a subject matter expert.

Release Notes

Write release notes for [product] version [number], released [date], for [audience]. Group the changes under New, Improved, Fixed, and Changed. For each item, say what changed for the user, who it applies to (plan or role), and any action they need to take. Include only items in the source material (ticket text or change log). Do not mention planned or unreleased features.

Software Feature Documentation

You are a technical writer. Document the feature [feature name] of [product] for [audience, such as administrators]. Include what it does, when to use it, requirements, how to set it up in numbered steps, options and defaults, and limitations. Take every setting name, default, and limit from the source material. Write [NEEDS SOURCE] if one is missing.

Technical Documentation System

Plan a documentation set for [product] for [audiences]. Propose the document types (such as quick start, how-to guides, reference, troubleshooting, and release notes), the audience and purpose of each, a suggested outline, and a naming and style convention. Base the plan on the product details and existing documents in the source material.

Sales and customer communication

Client Onboarding Materials

Create a client onboarding guide for [service or product] for new customers of [company]. Include a welcome note, what to expect in the first [30] days, steps the client needs to take, who to contact for what, and common questions. Use plain language and a [tone] tone. Use only the process details in the source material, and mark anything missing [NEEDS SOURCE].

Customer Feedback Request

Write an email asking [customer segment] for feedback on [product or service]. Keep it under [150] words, with a friendly [tone] tone, a clear reason for asking, one specific question or a link to [survey], and an estimate of how long it will take. Do not promise incentives or follow-up actions unless they appear in the source material.

Product Launch Communications Plan

Create a communications plan for launching [product or feature] on [date] for [audiences]. Include key messages for each audience, a channel-by-channel list (email, blog, social, in-product, sales enablement) with draft headlines, a timeline, and who approves what. Use only the confirmed launch details in the source material, and mark any open questions [NEEDS SOURCE].

Project Proposal Generator

Draft a project proposal for [client] on [project]. Include background, objectives, scope, deliverables, timeline, assumptions, and next steps. Length: [2-3] pages. Use only the scope, dates, and pricing information in the source material, and write [NEEDS SOURCE] for anything missing. Do not invent prices or guarantees.

Sales Email Sequence

Write a [4]-email sequence to [prospect persona] at [company type] about [offer]. For each email give a subject line, a [80-120] word body, and one call to action, and vary the angle (problem, example, objection, next step). Tone: [describe]. Use only claims and customer details from the source material, and do not state or imply results that are not provided.

Sales Pitch Deck Architecture

Outline a [12-15] slide sales deck for [product] for [buyer persona]. For each slide give a title, the point it should land, and suggested content. Cover the problem, the solution, how it works, proof, pricing approach, and next steps. Use only the proof points and pricing details in the source material.

Internal documents

Executive Summary Creator

Write an executive summary of the document in the source material for [executive audience]. Length: [250-400] words. Cover the situation, the main findings or proposal, the recommended action, and what is needed from the reader. Include only numbers and claims that appear in the source document, and quote them exactly.

Weekly Team Update Template

Create a weekly update template for [team] to send to [executives]. Keep it to one page and easy to scan: wins, challenges, what we need, and next week's priorities. Then fill it in using only the notes I provide in the source material, and mark anything unclear [NEEDS SOURCE].

Before you publish anything

Check every number, name, quote, and claim against a real source. The free AI content review checklist takes about 10 minutes. The AI Content QA Kit adds a scorecard and real examples. It also includes 20 of these prompts, each paired with a “check before you publish” list for that type of content.