Munch & Learn



Quick Bites of Content Intelligence



Content consistency check



With so many moving parts forming your SaaS marketing mix, content across marketing collateral might lack consistency. Give it a consistency check with a free content review.



How to make AI content more human



Tip! The solution contains the word "human". Because where AI-generated content fails, human editing excels.



Content management overload



Is your content management team so overworked lately they might as well be ghosts in all those Zoom calls? There's a better way. Get some agile content support that scales with your needs.



Using bots to edit text written by bots? Cheap shortcuts take you only so far...



Robots editing robots? Human readers easily sense lack of authenticity, and without that, your content sinks into the ocean of uniformity and automation.



Conversion rate woes



Your content marketing and SEO programs not moving the needle on conversion? You might be getting too lost in the metrics, and losing sight of who your customers are and what they need. Remember their pain points.



Often digging your team out of content blunders?



With the right on-demand technical content editor, it's easy to detect issues, streamline your content review process, and accelerate time-to-publish.



Still multi-tasking yourself to death with web content management and review?



Just stop it! Take a real deep breath. Then get some content help.



Example of ChatGPT missing context when editing technology content



Original Text: "The latest smartphone features a cutting-edge graphene battery, providing users with longer battery life and faster charging times. This breakthrough technology sets a new standard in the mobile industry." User


Query: "Can you edit this paragraph to make it more concise and highlight the importance of the smartphone's new battery technology?" ChatGPT's


Response: "The newest phone has a graphene battery for longer life and faster charging, setting a new standard."


ChatGPT successfully made the paragraph more concise. But it missed the opportunity to emphasize the importance of the breakthrough technology and the impact it has on the mobile industry. A human editor might have retained or enhanced that context to ensure the edited content effectively communicates the significance of the new smartphone battery technology.



You know you’re overdoing ChatGPT when you start typing “please”, “sorry”, or “thank you” in every prompt.



It's nice to be polite, but ChatGPT doesn't have feelings. Your readers do though. Is your content resonating with them?



Can't read what's on the screen anymore?



It all starts here...you start seeing the signs (content review burnout impending). Delegate! And above all, don't hit publish until content quality assurance gets done.



One more content call and you’ll spontaneously combust?



Accelerate time-to-publish via Slack with a remote freelance editor laser-focused on efficiency (no, it won’t drain your budget). Explore this service with flexible pricing and a free trial.



The Oxford comma dilemma: to use or not to use



Some argue it enhances clarity, preventing ambiguity in lists, while others find it unnecessary and opt for a cleaner aesthetic. The debate reflects the tension between traditional grammar rules and evolving writing styles. A freelance copyeditor can help you create a style guide and achieve consistency.



The thrill of AI-generated content wearing off?



Just starting to recover from "shiny object syndrome" and re-examine your AI-generated content? Ending up with robotic tech content that sounds like everyone else’s? It's time to bring back “human” into your content.



How to stay competitive in a recession



In any economic situation, while some sectors thrive, others might struggle. Marketing programs, which many companies rush to cut when funding dries up, could actually be the fuel that keeps them going. Marketing content can support the below ways that companies can stay competitive:

  • Customer Focus: Prioritize satisfaction, gather feedback, and offer loyalty programs.
  • Cost-Effective Marketing: Focus on efficient channels, leverage organic methods, and optimize ROI.
  • Strategic Partnerships: Collaborate with businesses, cross-promote, and share resources.
  • Educational Events: Host workshops and webinars, attract and nurture leads.
  • Data-Driven Decision Making: Use analytics for informed decisions, prioritize effective strategies.


Why Google ranking is getting harder



Google ranking is becoming more complex due to the factors below, something you should take into consideration when planning your content marketing campaigns:

  • Increased competition for search rankings.
  • Regular algorithm updates impact rankings.
  • Google prioritizes high-quality, relevant content.
  • Mobile-first indexing emphasizes mobile optimization.
  • Featured snippets and SERP features alter traditional organic visibility.
  • User experience signals influence rankings. Link quality surpasses quantity in importance.
  • Local SEO and personalization are critical for success.


10 ways to use ChatGPT for content processing



Here are 10 ways to process content using ChatGPT. Just keep in mind that AI-generated content is almost never ready to publish as is, without human review.

  • Generate blog post ideas and outlines
  • Summarize lengthy articles or documents
  • Create engaging social media captions
  • Brainstorm and develop creative writing concepts
  • Extract key information from research papers
  • Generate product or service descriptions
  • Develop interview questions for content creation
  • Translate content into different languages
  • Generate headlines for posts, papers, webinars
  • Create scripts for videos or podcasts.


Why hiring a contract technology editor beats hiring a full-time one



Hiring a freelance technology editor, rather than a full-time one, is more efficient and cost-effective due to flexibility. You pay for services only when needed, avoiding full-time salary commitments and related expenses.


This allows scaling according to project demands, making it a financially prudent choice for businesses with variable editing requirements.



Three ways responsive tech editors reduce content team workloads



Here's a tech editor who can streamline your content creation process:

  • Quick Turnaround: A responsive editor accelerates the content production timeline, allowing content teams to meet deadlines more efficiently.
  • Streamlined Processes: An efficient contract technology editor can streamline the editing processes, reducing the workload for DevRel and marketing teams.
  • Quality Assurance: The editor acts as a quality assurance checkpoint, reducing errors and inconsistencies in technical content, which would otherwise demand correction from multiple teams.


Sometimes it’s hard to put your finger on it — what’s preventing your content from sounding the way it should?



Being so close to your tech content – you might not see it clearly anymore. Put a content detective on the task.



Can posting content too frequently hurt a tech startup?



  • Over-frequent content production risks compromising quality.
  • Burnout and stress among the team may result from constant content creation.
  • Audience overwhelm can occur, leading to disengagement.
  • Diminished strategic focus may result from excessive content production.
  • Inconsistent messaging and brand identity may arise.
  • Resource drain and SEO risks due to low content quality may impact overall effectiveness.


Don't you just hate those product launch post-mortems that point the content disaster blame on you?



Don't you just wish you had asked a professional editor with sharp content QA eyes to read that launch content objectively, from an external perspective, before it went to print?



So time-consuming to dig through that content for so many parameters...



Digging for obvious and not-so-obvious errors can be a huge time and resource drain. An intuitive freelance editor can help.



How startup content review overload feels on top of all your other focus areas



You don't have to go it alone. Help is at hand.



Preventing content nightmares before they happen



Do you have nightmares about customers or partners spotting pitfalls in your newsletter or press release content, especially those missed by automated editing apps?


Ditch the anxiety and publish faster with confidence with the help of a professional content editor.



All images are original AI-generated art by The Write Cure.



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