Is your marketing content suffering from any of these menacing conditions?
- Boringitis – generic content that risks boring prospects to death due to lack of stimulation
- Cartburn – sales content with acidic sentiments that burn ecommerce conversion rates
- Clarinemia – weak content suffering from clarity deficiency due to low specificity count
- Dandrough – rough content that peels and flakes the moment it's published
- Hypermention – web content with random keyword repetition that raises reader's blood pressure
- Liabetes – advertising content with promises so inflated it expands budget waste lines
- Mepression – egocentric content that has too much of the "me" and sinks prospects into a new low
- Mysphoria – non-targeted content that creates dysphoria when it should create euphoria
- Readache – hard-to-read content that causes a headache when it's supposed to be the painkiller
- Serrhosis – overly serious content afflicted with corporate jargon that blocks audience engagement
- Truth Decay – outdated web content so old it no longer reflects any truth about the company
- Uncommon Cold – impersonal content that leaves all those who read it frozen with detachment
- Verbosis – verbose content so plagued with wordiness its words start replicating themselves
- Yechzema – amateur content that flares up in the reader's face and flushes out any attention
